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中国在由家电大国向家电强国转变变的过程中,家电企业面临诸多挑战。在整个行业刚刚挺过“寒冬期”、进入转型升级的重要发展阶段之时,家电企业如何在较低的成本下实现更高的效益,成为摆在企业面前的重要课题。实现物流成本的有效控制、物流质量的可靠保证,对于家电企业更好地占领市场、服务客户、增加效益至关重要。因此,家电企业越来越重视供应链管理与物流建设。目前,我国家电物流处于什么样的状态?在新的时代背景(移动互联、大数据等)下,家电产品从生产到最终运送到消费者手上的整个物流过程应该如何进行优化?近期五项家电物流标准的提出会对整个家电供应链物流带来哪些影响?带着这些问题,我们采访了家电物流供应链上的代表性企业,以期给业内带来借鉴和参考。
In the process of transforming and transforming China into a power-hungry home appliance country, China’s home appliance enterprises are facing many challenges. In the entire industry has just survived “winter ”, enter the important stage of transformation and upgrading of the time, how to achieve higher efficiency of household electrical appliance enterprises at lower cost has become an important issue in front of enterprises. To achieve effective control of logistics costs, logistics and reliable quality assurance for home appliances business better capture the market, customer service, increase efficiency is essential. Therefore, appliance enterprises pay more and more attention to supply chain management and logistics construction. At present, China’s home appliance logistics in what kind of state? In the new era background (mobile Internet, big data, etc.), home appliances from the production to the final delivery to consumers in the hands of the entire logistics process should be how to optimize? Appliance logistics standards put forward the entire appliance supply chain logistics What impact? With these problems, we interviewed the appliance logistics supply chain representative enterprises, with a view to bring reference to the industry.