文化软实力是相对于经济、政治、军事、科技等“硬实力”而言的文化凝聚力、影响力,它是一个国家或地区综合实力和竞争力的重要组成部分。内蒙古作为边疆民族地区,具有特色鲜明、历史悠久、内容丰富的文化,大力提升内蒙古文化软实力,对于推进内蒙古自治区改革发展稳定具有特别重要的意义。 Cultural soft power is the cohesion and influence of culture relative to the “hard power” such as economy, politics, military, science and technology. It is an important component of the overall strength and competitiveness of a country or region. Inner Mongolia, as a frontier ethnic minority area, has distinctive features, long history and rich content culture, and vigorously enhances the cultural soft power in Inner Mongolia. It is of particular significance for advancing the reform, development and stability of Inner Mongolia Autonomous Region.