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近年来,我国广播电视事业发展迅猛,而作为广播电视活动的传播主体,主持人的桥梁与纽带地位越来越突出。随着观众审美水平的日益提升,对广播电视节目和主持人提出了更为严格的要求,其语言风格特点直接影响着节目的总体质量。本文从语言风格入手,分析其在主持人整体素养中的地位,探究不同类型语言风格主持人的语言风格特点,提出目前广播电视节目主持人语言风格面临的问题,并对此提出积极有效的政策,旨在为行业从业人员和理论研究者提供借鉴。
In recent years, the broadcasting and television industry in our country has been developing rapidly. As the main body of broadcasting and broadcasting of radio and television activities, the anchor and bridge of the moderator have become increasingly prominent. With the increasing aesthetic level of the audience, more stringent requirements have been put forward on the radio and television programs and hosts, and their language style and characteristics have a direct impact on the overall quality of the programs. This article begins with the language style, analyzes its position in the overall quality of the host, explores the language style characteristics of different types of language style presenters, puts forward the problems facing the language style of the current host of radio and television programs, and proposes a positive and effective policy , Designed to provide reference for industry practitioners and theoretical researchers.