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随着时代的进迁、技术的发展,特别是新的传播形式和媒介的出现,产品设计所涉及到的具体有形化的产品模式被打破,新媒体环境中的产品设计衍伸出许多无形化产品层面的内容,交互设计的提出、服务设计理念的强化成为了原有传统产品设计的有力补充和强大延伸。本文旨在新媒体环境中探索产品设计发展趋势,通过主要三方面的研究探讨,为后工业社会的工业设计寻找新的艺术理念和设计语言。
With the advent of the times, the development of technology, especially the emergence of new forms of communication and media, the concrete tangible product models involved in product design have been broken, and the design of products in the new media environment has drawn many intangibles Product-level content, interactive design, service design concept has become a strong reinforcement of the original traditional product design and powerful extension. This paper aims to explore the trend of product design in the new media environment. Through the research and discussion of the three main aspects, this paper seeks for new artistic ideas and design languages for industrial design in post-industrial society.