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以基于工作过程导向课程体系开发模式为主导的职业教育课程建设与改革已经成为引领当今和未来中国职业教育课程开发的重要发展方向。笔者根据基于工作过程导向的教改思路在广告专业实用宣传品设计课程中进行了教学探索和实践,现对课程改革实践过程中的思路、方法、收效和存在的问题进行分析,为后续课程改革的深入实践奠定基础。
The construction and reform of vocational education curriculum based on the work process oriented curriculum system development mode has become an important direction for the development of the current and future vocational education curriculum in China. The author carries out teaching exploration and practice in the course of advertising practical and practical propaganda design according to the teaching reform guideline based on the work process, and analyzes the train of thought, methods, results and problems in the process of curriculum reform practice, Lay a solid foundation for further practice.