趣味化的设计在当今设计界越来越受到人们的重视,其不仅满足了人们的心理需求,实现了商业价值和社会价值,对于趣味特色的标志设计研究也尤为重要。本文对标志设计的趣味化风格展开分析,希望能够为广大设计师提供参考。 Interesting design is paid more and more attention in today’s design community. It not only meets people’s psychological needs and realizes commercial value and social value, but also is particularly important for the study of logo design with interesting characteristics. This article analyzes the interesting style of logo design, hoping to provide reference for the majority of designers.