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作为社会文化组成部分和国民经济的一个产业部门,我国体育产业经过近20年的探索和发展,已进入一个新的发展阶段。当国民经济发展到一定水平,群众体育普及到一定程度,竞技体育形成一定的规模时,体育与经济之间的相互依赖、相互支持、相互促进的关系便变得更加密切,体育产业如何持续地成为我国经济增长点是文章研究的目的。文章采用文献资料法、专家访问法和逻辑分析法等研究方法,得出了如下结论:大力推进体育的产业化经营;在产业重组的基础上加大政策扶植力度;加强体育人才培养,规范体育市场;树立和提高体育产业意识。
As an integral part of society and an industrial sector of the national economy, after nearly 20 years of exploration and development, China’s sports industry has entered a new stage of development. When the national economy develops to a certain level and mass sport popularizes to a certain extent, and competitive sports form a certain scale, the interdependence, mutual support and mutual promotion of sports and economy become closer, and how the sports industry sustains To become the point of economic growth is the purpose of the article. The article adopts the methods of literature review, expert interview and logical analysis, and draws the following conclusions: vigorously promote the industrialized management of sports; strengthen the policy support on the basis of industrial restructuring; strengthen the cultivation of sports talents and standardize the sports Market; establish and improve sports industry awareness.