1974年2月底,我刚到美洲航空公司的时候,整个公司已陷入了危机之中。这家以前有过辉煌历史的航空公司在1973年遭受了前所未有的亏损,亏损金额达到4800万美元。公司的现金流通很紧张,只有5500万美元的现金和短期投资资本,而短期负债则大大超过这个数目,此外公司还有近6亿美元的长期债务。不管是哪一个行业,面对这种情况第一件事就是要找到问题的所在。从我的经验来看,人们往往总是不等真正理解问题就急于提出解决方案。其实很简 By the end of February 1974, when I first arrived at American Airlines, the entire company was in crisis. The airline, which had a glorious history before, suffered an unprecedented loss in 1973 at a loss of 48 million U.S. dollars. The company’s cash flow is tight, with only 55 million U.S. dollars in cash and short-term investment capital, while short-term debt is well above this figure. In addition, the company has nearly 600 million U.S. dollars of long-term debt. No matter what industry, in the face of this situation, the first thing is to find the problem. From my experience, people are often eager to come up with solutions without really understanding the problem. In fact, Jane