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综观全球的跨国公司,无一不拥有雄厚的资本,庞大的规模,高精尖技术的绝对优势和遍布全球的销售网络。然而更重要的,跨国公司在全球市场竞争中明显处于优势地位的是其他企业无法模仿的核心能力,而核心能力的提高离不开它在全球跨国知识资本的投资与整合。对知识资本的合理投资能够为跨国企业带来可观的利润,能够使跨国企业在全球的激烈的竞争中保持不败之地。本文首先对知识资本的涵义、基本内容、特征,知识资本流动对提高企业国际竞争力的作用,知识资本的转移方式等进行了概述,然后从跨国并购角度分析了当前我国知识资本投资的现状以及投资中存在的问题,最后针对这些问题提出了我国企业进行知识资本跨国投资的建议与对策。
Looking at global multinational companies, all have strong capital, large size, the absolute superiority of sophisticated technology and sales network around the world. More importantly, however, the obvious predominance of MNCs in global market competition is that they can not imitate in other companies. The improvement of their core capabilities can not be separated from their investment and integration in global cross-border intellectual capital. A reasonable investment in knowledge capital can bring about considerable profits for multinational corporations and enable multinational enterprises to remain invincible in the fierce competition in the world. This paper first summarizes the connotation, basic content and characteristics of knowledge capital, the role of knowledge capital flow in improving the international competitiveness of enterprises, the transfer of knowledge capital and so on. Then from the perspective of cross-border M & A, this paper analyzes the current status of our country’s knowledge capital investment, Finally, in view of these problems, some suggestions and countermeasures are put forward for our country’s enterprises to make transnational investment in knowledge capital.