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近年来,随着“村村响”工程的实施,使广大山区乡村又村村响起了久违了的广播声,而如何更好地发挥广播的优势,为广大群众提供更加丰富多样的广播节目,成为欠发达地区广播工作者的一项重要课题。笔者就遂昌县广播电视台开展对农节目宣传的案例进行了调研。一、明确定位,突出对农节目特色县级广播电视台的优势是离农村近,离最基层的农民群众近,应把自己定位为面向农村办台。一是农民朋友的需要。农民最盼的就是致富,但是究竟种什
In recent years, with the implementation of the “Village Ringing” project, villages and villages in the vast mountainous areas have sounded the long-awaited radio noise. However, how to give full play to the advantages of broadcasting to provide the broad masses with more diversified broadcasts Program has become an important issue for broadcasters in underdeveloped regions. Suichang County radio and television stations to carry out propaganda on the case of agricultural research conducted. First, a clear positioning, highlighting the characteristics of agricultural programs County radio and television stations advantage is from the rural areas near, far from the grassroots peasant masses close to their own should be positioned as rural areas to do Taiwan. First, farmers need friends. What farmers hope most is to get rich, but what kind of thing?