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过年了,各类美食、大餐竞相登场。广告市场也是如此,为了岁末年初的这道大餐,广告主、广告公司莫不拿出看家“厨艺”,且不说做出的贺岁广告“大餐”丰盛、美味与否,但迎合消费者的热情却是与日俱增。尽管众口难调,广告主与广告公司仍是坚持、坚持再坚持,为的就是博得消费者日后的回眸一笑。借新年贺岁之际,本刊请来各行人士,畅谈炒制广告大餐的亲身体验,品评广告大餐的口感与视觉,目的只有一个:为读者朋友奉上一盘别具风味的贺岁大餐。
Chinese New Year, all kinds of food, dinner competing debut. The same is true of the advertising market. In order to end this year-end new year-end dinner, advertisers and advertising agencies are tempted to show off their “culinary skills” and not to mention the rich and delicious New Year’s ad The enthusiasm of consumers is growing. Despite all the difficulties, advertisers and advertising agencies still insist, insist on insisting that in order to win consumers in the future smile. On the occasion of the Lunar New Year, our magazine invites all walks of life to talk about the personal experiences of frying an ad meal, and to judge the taste and vision of an ad meal. There is only one purpose: to provide readers with a special Lunar New Year dinner .