如果一个品牌在产品品质本身已超越了强大的竞争品牌的话,那么它就有机会进行激进式的品牌突围,把自己放在一个更高的起点上,让竞争对手无法超越。这就是段位营销的全部秘密。它唯一要求我们做的就是:大胆些,再大胆些,迅速把产品优势转化为品牌优势, If a brand qualifies itself as a strong competitor in terms of product quality, then it has a chance of a radical brand breakout that puts itself at a higher starting point and outshines its competitors. This is the whole secret of segment marketing. The only thing it requires us to do is: be bolder, be bolder, quickly turn product advantages into brand advantages,