“全员营销”是企业所有员工对企业的可控因素进行互相配合,以满足顾客的各项需求,同时以营销部门为核心,研发、生产、财务、行政、物流等各部门统一以市场为中心,以顾客为导向,进行营销管理。它是从以生产者为中心过渡到以消费者为心的必然选择。那么,全员营销应该如何推行呢? “All-staff marketing” is the coordination of all the employees' controllable factors in the enterprise to meet the needs of customers. At the same time, with the marketing department as the core, R & D, production, finance, administration, Center, customer-oriented, marketing management. It is an inevitable choice from a producer-centered transition to a consumer-focused. So, full marketing should be how to implement it?