记得一次在伦敦街头为打道回府而购买物品,在英伦友人的陪伴下选中了一个Nike牌的双肩背包,付过钱我随意问了一句“:这是真Nike还是假Nike?”友人对这个问题大惑不解,问“:他为什么要造假卖假?那不是等于自寻死路吗?”这时我才意识到我习惯性地问了一个非常“中国”的问题,而西方的消费者对这种问题完全没法理解。很多人可能都感受过作为一个中国消费者的难处和难度:你得具备方方面面的知识(并非常识),有些还相当专 I remember once in the streets of London to fight back to buy goods, accompanied by the British friends chose a Nike brand backpack, paid money I casually asked “This is true Nike or fake Nike?” Friends Puzzled over this question and asked: “Why did he want to make a fake sale? Is not that equal to suicide?” At this moment, I realized that I habitually asked a very “China” question , While Western consumers can not understand such issues at all. Many people may have felt the difficulties and difficulties of being a Chinese consumer: you have to have all kinds of knowledge (not common sense) and some are quite specialized