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你如何能在13年内创立一家价值达120亿美元的公司?1984年,迈克尔·戴尔以一种单纯的经营思想——绕过当时流行的由经销商销售个人电脑的传统方式,直接将电脑出售给用户并根据其定单制造电脑——为指导开始了其经营历程。戴尔一举消除了零售商们对毛利水平的担忧以及由贮存大量存货而产生的成本与风险。这种经营方式也因此以直接经营模式而著称,并使戴尔公司在成本控制方面获得了巨大的实质性优势。这种直接经济模式还显现出了其它一些优点,它们甚至是戴尔本人在创立公司时都未曾
How can you create a company with a value of 12 billion U.S. dollars in 13 years? In 1984, Michael Dell sold computers directly in a simple business idea - bypassing the traditional way of selling personal computers by dealers at the time. Give users and make computers according to their orders - to start the business process as a guide. Dell eliminated retailers’ concerns about gross profit levels and the costs and risks of storing large quantities of inventory. This type of management is also known for its direct business model and gives Dell a substantial advantage in cost control. This direct economic model also showed some other advantages. Even Dell himself did not create a company.