现如今招贴作为最直接最贴近生活的设计形式,它的功能不仅限于对产品进行宣传,而是设计师通过它表达自己的思想、引起人们的共鸣。招贴设计应朝着“多元化”的方向发展,发挥它更重要的作用——向人们传达思想引发思考。在现代设计中,各学科之间相互融合、交叉发展,这为招贴的‘多元化’和‘交互性’都提供了支持使它变得更加容易实现。本文通过‘交互性’对招贴的创新表现和创意形式进行分析,希望突破招贴的传统表现形式。 Now, as the most direct and closest form of design, the function of the poster is not limited to publicizing the product. Instead, designers use it to express their thoughts and arouse people’s sympathy. Poster design should move toward “diversity” and play a more important role in it - to convey ideas to people to trigger thinking. In modern design, interdisciplinary and interdisciplinary development provides support for the ’diversity’ and ’interactivity’ of placards making it easier to achieve. This article analyzes the innovative performance and creative form of the poster through ’interactivity’ and hopes to break through the traditional manifestation of the poster.