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大品牌的强势不应该表现在对经销商的控制上,而是应该表现在对市场终端的控制上、对品牌和产品的控制上。强势品牌有光辉的一面,有品牌名声响、企业规模大、市场号召力强等先天优势,在其企业的员工也因身在强势品牌企业而深感莫名的优越感,这也实属正常。毕竟大的企业从发展到壮大,一步步走来有很多骄人的战绩和历史,如果企业的领导人再有些传奇的经历,更是值得企业员工膜拜并更加热爱自
The strength of big brands should not be reflected in the control of the dealer, but should be reflected in the control of the market terminal, the brand and product control. Strong brand has a glorious side, a brand name sound, large-scale enterprises, strong market appeal and other innate advantages in their business employees are also due to being in a strong brand of business inexplicable feeling of superiority, which is normal. After all, large enterprises from development to growth, step by step have a lot of impressive record and history, if the business leaders and then some legendary experience, it is worth the corporate worship and more love from the