一、手机出版行业发展现状和背景1.数字媒体的重要组成部分由科技进步所带动的现代传媒业发展使部分新型媒体成为媒体产业发展的重要推动力量,同时也改变了整个媒体行业的发展格局和方向。其中,手机媒体作为新媒体发展的代表在媒体产业链条中的价值权重不断增加,行业地位不断攀 First, the mobile phone publishing industry development status and background 1. An important part of digital media Driven by the progress of science and technology, the development of modern media industry has made some new media an important driving force for the development of the media industry and has also changed the entire media industry’s development pattern And direction. Among them, the mobile media as a representative of the development of new media in the media industry chain, the value of the increasing weight of the industry continue to climb