在经济全球化背景下 ,新经济是以信息技术革命带动的、以高新科技产业为龙头的知识经济。随着新经济的到来 ,电子商务这一新的商业模式必将被摆到越来越重要的位置上 ,中国当前的电子商务尚处于初级阶段 ,中国必需加紧建立符合中国国情的电子商务模式 ,以适应新经济发展的要求 Under the background of economic globalization, the new economy is a knowledge-based economy driven by the revolution in information technology and led by hi-tech industries. With the advent of the new economy, the new business model of e-commerce will surely be placed in an increasingly important position. At present, China’s e-commerce is still in its infancy. China must step up the establishment of an e-commerce model that is in line with China’s national conditions. In order to meet the requirements of the new economic development