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进入21世纪以来,媒体已经大量出现在我们的生活中,有着非常广泛的受众群体,对人们的种种决定会带来影响。在旅游信息的传播中,媒体在其中发挥着重要作用,媒体可以通过对旅游目的和旅游产品进行宣传,来影响顾客的消费选择,旅游者在对心中向往的旅游场所进行选择时,就可以对种类多样的媒体进行选择和应用。因此,我们应该有效利用媒体将更有价值的旅游信息传递给游客们。
Since the beginning of the 21st century, the mass media have appeared in our lives and have a very wide audience, which will affect people’s decisions. In the dissemination of travel information, the media play an important role in which the media can influence the customers’ consumption choices by promoting tourism purposes and tourism products. When tourists choose the destination that they are longing for A wide range of media choices and applications. Therefore, we should make effective use of the media to convey more valuable tourist information to tourists.