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全国市场旅游运动鞋品牌监测情况2003年8月份旅游运动鞋销量增长59,9%。前十位品牌市场综合占有率总和为66.8%,较上月上升2.4个百分点。安踏、双星等十位品牌销势稳定,一连三个月荣登榜上。安踏稳居榜首,市场综合占有率仍保持在上月13%左右的水平。双星紧追不舍,市场综合占有率稳步上升。别克牢牢占据第三的席位,市场综合占有率始终在10%以上。相比之下,后七位品牌差距尤存,市场综合占有率均不到6%,但半数以上品牌部在上月原位。乔丹进步最大,从上月第八升至第五。阿迪达斯则被挤退一位,落于乔丹之后。特步本月回
National market, tourism, sports shoes brand monitoring situation In August 2003, sales of sports shoes increased 59,9%. The top ten brands combined market share of 66.8%, an increase of 2.4 percentage points from the previous month. Anta, Double Star and other ten brands sold potential stability, topped the list for three consecutive months. Anta topped the list, the overall market share remained at 13% of last month’s level. Double star hot pursuit, the market share of a steady increase. Buick firmly occupy the third seat, the market share of more than 10%. In contrast, the latter seven brand differences in particular, the market share of less than 6%, but more than half of the brand department in place last month. Jordan made the most progress, rising from eighth to fifth last month. Adidas was squeezed one, after Jordan. Special steps back this month