在新加坡，鉴于年轻一代喜欢佩戴新款珠宝以配衬时装，传统珠宝商纷纷改变经营策略，抢攻这个充满商机的市场。专营新款货色的珠宝店，不再销售大件黄金首饰，转而推介设计简洁、时尚的白金、钻石和半宝石首饰，因为这类款式可以配衬上班服和礼服，各种场合皆宜，广受年轻专业? In Singapore, as younger generations like to wear new jewelry to match fashion, traditional jewelers have changed their business strategies and seized this market full of business opportunities. Jewellery stores that specialize in new types of goods will no longer sell large pieces of gold jewellery. Instead, they will introduce simple, stylish platinum, diamond and semi-precious jewellery because they can be paired with work clothes and formal wear, suitable for a wide range of occasions. By young professionals?