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展示设计同样被称为展台设计或展位设计,它对整个参者商的利益和展会的最终效果起着至关重要的作用。其中展会的主体是参展的物品,展示的目的就是为了宣传和交流,它是展示道具相互作用影响下的空间表现形式。其中展品是由外在如,形状、颜色、构成、气味、功能等,和内在如进行一些解说才能被人所了解的部分,结合统一的整体。而展示设计的目的就是在展品和参观者之间架起一道桥梁,其中参展的最终目的是为了实现参展者和参观者进行对话沟通,实现对展品信息交流的最终目的。
Display design, also known as booth design or booth design, plays a crucial role in the interests of the entire vendor and the event’s final effect. The main part of the exhibition is the exhibiting items. The purpose of the exhibition is to promote and communicate. It is the spatial manifestation of the interaction under the props. Among them, the exhibits are composed of external parts, such as shape, color, composition, smell, function, etc., and internal parts that can be understood as some explanations, which are integrated with unity. The purpose of display design is to build a bridge between exhibits and visitors. The ultimate purpose of the exhibition is to achieve the dialogue and communication between exhibitors and visitors and achieve the ultimate goal of information exchange on exhibits.