赤峰白水泥厂始建于1989年,是内蒙古自治区唯一生产白水泥的企业。现在国内建材产品市场竞争十分激烈,产品供过于求,但该厂在这样严峻的形势下,却做到了产销基本平衡,其中奥秘何在?在采访中武和平厂长直率地告诉记者说:“我们重点狠抓产品质量,降低生产成本,建立营销网络,拓宽销售市场”。 Chifeng White Cement Factory was founded in 1989 and is the only enterprise producing white cement in the Inner Mongolia Autonomous Region. At present, the domestic building materials market is highly competitive and the supply of products exceeds demand. However, under such a severe situation, the factory has achieved a basic balance between production and sales. What are the secrets? In the interview, the director of Wu Heping told the reporter directly: “We focus on Grasp product quality, reduce production costs, establish a marketing network, and expand the sales market."