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以家乐福、沃尔玛等为代表的外资零售巨头近期凭借其雄厚的品牌实力,以及一整套带有“倾销”色彩的市场战略。在我国急速扩张,呈现掌控我国零售业主渠道的趋势。
Foreign retail giants represented by Carrefour and Wal-Mart recently relied on their strong brand strength and a set of marketing strategies with “dumping” colors. Rapid expansion in our country, showing the trend of controlling our retail owners channels.