阿迪达斯此次奥运营销起码在关注度方面算是赢了。伦敦奥运官方运动服赞助商的光环还没散去,阿迪达斯就再次受到了奥组委和全世界的瞩目,不过这次,它却被扣上了“血汗工厂”的帽子。英国《每日电讯报》近日报道,伦敦奥运会最大赞助商之一阿迪达斯集团公司设在柬埔寨生产奥运商品的工厂让工人每周工作6天,每月每人61美元,5美元医疗补助,工人工作繁重收入极低,直指为血汗 Adidas Olympic marketing at least in terms of attention be won. London Olympics official sportswear sponsor aura has not dispersed, Adidas once again by the BOCOG and the world’s attention, but this time, it was labeled “sweatshops” hat. Britain’s “Daily Telegraph” recently reported that one of the largest sponsors of the London Olympics Adidas Group in Cambodia, the production of Olympic goods factory workers to work six days a week, 61 US dollars per person per month, 5 US dollars Medicaid, workers work Very heavy income, directed at the sweat