色彩作为自然界的客观存在,与人们的生活息息相关。色彩是一种色彩感受,人类对色彩的感知与人类自身的历史一样漫长,人们长期生活在色彩环境中,并逐步对色彩产生审美意识。色彩是一门很深的学问,它给人们的印象是非常强烈的,在设计中占有的位置也是非常重要的。当我们接触一件设计作品时,首先引起注意的就是作品的颜色,色彩给人的印象特别强烈,所以作为设计师就必须懂得色彩,了解和掌握色彩知识和运用的基本技巧,如:色彩的冷暖、对比,色彩分布的平衡和统一等。 As an objective existence of nature, color is closely related to people’s life. Color is a kind of color experience. Human’s perception of color is as long as human’s own history. People live in color environment for a long time, and gradually produce aesthetic awareness of color. Color is a very deep knowledge, it gives people the impression is very strong, the position occupied in the design is also very important. When we come into contact with a design work, the first thing that draws attention is the color of the work. The color gives a particularly strong impression. Therefore, as a designer, we must understand color, understand and master the basic skills of color knowledge and application, such as color Warm and cold, contrast, color balance and unity of the distribution.