Barriers and Recommendation:Cold Chain Logistics in Pakistan

来源 :华人学者营销协会,上海财经大学商学院,上海市市场学会 | 被引量 : 0次 | 上传用户:same66
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  Cold chain is a type of supply chain,which is for temperature sensitive products and perishable items; including medical stuff and dairy products.Cold Chain Management is a vital part of global food commodities.The key purpose of this research is to present the challenges of cold chain logistics and how firms can overcome those challenges.This research is mainly based on qualitative approach and data collected from different published government documents,interviews,websites,and published research papers.The findings show that cold chain in Pakistan is facing major drivers and barriers.The external drivers for Cold Chain Logistics are benefits from Laws & regulations in long term,food market development and industrys growth,social requirements on food safety and Partial or limited support by Government.External barriers include Environmental impacts,Laws and regulations(in short term),Narrow Cold Chain Market,lack of government support and lack of infrastructure.For cold chain firms,the result could help to identify their bottleneck of project and develop competitive edge.
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