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随着人民生活水平的不断提高,体育消费也渐渐成为一种时尚。当人们热衷于各项体育运动的同时,及时获取体育信息也成为人们生活中不可或缺的一部分。面对精彩纷呈的体育信息,一场空前的媒体体育大战已拉开帷幕。在众多媒体中,报纸间的竞争尤其显著,而周报由于其时效性上的天然弱势更增加了与同行竞争的难度。周报如何扬长避短、找准自身定位,在竞争中抢占一席之地?笔者结合自身工作实践谈几点体会:一、加强体育纵深报道,抓住体坛热点、焦点从一般的编辑思路来说,日报类报纸往往偏重于体育新闻的消息容量和时效性,对于新近发生的一些体坛热点
With the continuous improvement of people’s living standards, sports consumption has gradually become a fashion. When people are keen on all kinds of sports at the same time, timely access to sports information has become an integral part of people’s lives. In the face of colorful sports information, an unprecedented media sports war has begun. In many media, competition among newspapers is particularly pronounced, while the weekly newspaper adds to the difficulty of competing with its peers due to its natural weakness over time. Weekly how to avoid weaknesses, identify their own positioning, to seize a place in the competition? The author combines his own work to talk about a few experiences: First, to strengthen sports coverage, to seize the sports hot spots, from the general editorial thinking, the daily newspapers often Emphasis on sports news, message capacity and timeliness, for the recent occurrence of some sports hot spots