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在我国体育产业当中篮球产业是最为重要的部分,主要就是通过培育和完善体育产业环境以及职业篮球联赛改革和开拓等内容的共同影响之下所形成的形式。近年来虽然有很多对篮球产业的研究和分析内容,但在篮球产业界定上还是存在差异性,本文就通过对我国篮球产业发展战略选择进行分析,并提出重视发展中的几点问题,从而更好的确保我国篮球产业的更好发展,为促进我国体育产业长期稳定发展奠定坚实有利的基础。
Among the sports industry in our country, the basketball industry is the most important part, mainly formed by the common influence of cultivating and improving the sports industry environment and the reform and development of the professional basketball league. Although there are a lot of research and analysis on the basketball industry in recent years, there are still some differences in the definition of the basketball industry. This paper analyzes the strategic choice of the development of the basketball industry in our country and puts forward some important problems in the development of the basketball industry. So as to ensure a better development of the basketball industry in our country and lay a solid and favorable foundation for the long-term and stable development of China’s sports industry.