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分众眼花缭乱的资本运作背后隐藏最朴素的商业逻辑:通过各种途径实现广告的更广覆盖和更深度细分。“你不断前进的动力是什么?”“恐惧!”分众传媒CEO江南春这样回答记者。这个对海德格尔、米兰·昆德拉情有独钟的文学青年,用德国哲学家海德
Behind the dazzling capital operation Hide the most simple business logic: a wider range of advertising through a wider coverage and deeper segmentation. “What is your motivation to move forward? ” “Fear!” Focus Media CEO Jiang Nanchun replied to reporters. This literary youth who had a soft spot for Heidegger and Milan Kundera used the German philosopher Hyde