想想黑白电视机离我们有多远了,而现在谁家的电视机还是黑白的?除非其经济能力有限。而时至今日,色彩营销更是备受许多商家的推崇与喜爱,他们将色彩营销应用得更广泛,争讨消费者的欢心,将之视为获取竞争优势的捷径。他们认为色彩营销不仅可以提高企业自身产品的竞争力,还可以帮助他们取得成功。 Think of how far the black and white TV is from us, and whose TV set is still black and white unless it has a limited financial capacity. Today, color marketing is much respected and loved by many merchants. They apply color marketing more widely and debate the favor of consumers as a shortcut to gain competitive advantage. They think that color marketing can not only improve the competitiveness of their own products, but also help them succeed.