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广播是传统媒体当中较早的媒体之一,随着时代的变迁,广播节目也伴随着发生了众多的变化,广播的现状和未来会怎样的发展,各种类型节目如何去了解把握受众的收听需求,这是办好广播节目的关键。随着互联网时代的全面到来,如何融入并发挥好广播节目的优势,让受众愿意听、方便听、喜欢听,就成为时下广播媒体人的关注重点。
Broadcasting is one of the earlier media outlets in traditional media. With the changing times, radio programs are accompanied by numerous changes, the status quo and future development of broadcasting, and how various types of programs understand and listen to the audiences Demand, this is the key to running radio programs. With the advent of the Internet age, how to integrate and give full play to the advantages of radio programs so that the audiences are willing to listen, listen and enjoy listening becomes the focus of radio and media people nowadays.