北京一些大商厦涌现出一批以个人名字命名的服务品牌。如西单商场的照相器材售货员李棣华被人称之为“相机通”，天元利生体育商厦的售货员胡家欣是销售钢琴的名牌服务员。不久前，青岛燃气集团公司开始为２６万用户提供“玉明服务”，“玉明”即该公司的维修工王玉明，他以踏 Some large commercial buildings in Beijing emerged a group of service names named after their own brand. Such as Xidan shopping malls Li Dihua camera equipment sales was called “camera pass,” Tianyuan Lee Seng Sports Store salesman Hu Jiaxin is the sales of brand-name piano clerk. Not long ago, Qingdao Gas Group Company started to provide “Jade Services” for 260,000 users, and “Juming”, the company’s maintenance worker, Wang Yuming,