随着人们对健康的关注和低端食用油利润空间的下降,预计2013年,中国食用油市场中的高端食用油所占份额将大幅增加。尚普咨询食品行业分析师认为,中国高端食用油市场很有潜力,未来将有大量品牌推出自己的高端食用油品牌。高端食用油的市场潜力巨大原因有三:首先,是大豆、花生等原材料价格上涨,使得低端食用油的制造成本增高,利润空间缩小;其次,由于近期食品安全质量问题频发, With people’s concern for health and the declining profit margins of low-end edible oil, it is estimated that the share of high-end edible oil in China’s edible oil market will increase substantially in 2013. Shang Pu consulting food industry analysts believe that China’s high-end edible oil market has great potential in the future there will be a large number of brands to launch their own high-end edible oil brand. There are three reasons for the huge market potential of high-end cooking oil. Firstly, the prices of raw materials such as soybeans and peanuts have risen, resulting in higher manufacturing costs of low-end cooking oil and reduced profit margins. Second, due to the recent frequent problems of food safety and quality,