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近几年,中国作为全球第一大汽车市场,增长可谓神速。然而,面对汹涌而来的汽车时代,公路、停车场等硬件设施表现不足越发明显,进而出现了限购政策,在此种情况下,车市刺激政策已难以延续,车市增长速度不可否认地在逐渐放缓。但一汽奔腾在整体行业的放缓中持续着旺盛的增长,做到了“逆市上扬”。根据中国汽车工业协会数据显示,一汽奔腾今年1～6月累计销售了70,043辆车。已经完成全年销售目标的50%,主力旺销车型奔腾B50,更是上半年同比销量增长了26%。在汽车市场环比销量下滑的背景下,奔腾依靠两款主力车型依然保持着增长势头,这充分说明了一汽奔腾的品牌满意度和美誉度
In recent years, as the largest auto market in the world, China has witnessed rapid growth. However, in the age of turbulent automobile, the performance of hardware facilities such as highways and parking lots becomes more and more obvious, and then the purchase restriction policy appears. Under such circumstances, the stimulus policies in the automobile market have been hard to sustain and the growth rate of the automobile market is undeniably getting gradual Slow down. However, FAW Pentium sustained a strong growth in the overall industry slowdown and achieved “Adverse Market Up ”. According to data from China Association of Automobile Manufacturers, FAW Pentium sold 70,043 vehicles in January-June this year. Has completed 50% of the annual sales target, the main selling models Pentium B50, more sales in the first half year-on-year growth of 26%. In the automotive market chain sales decline in the context of Pentium rely on the two main models still maintain the growth momentum, which fully demonstrates the FAW Pentium brand satisfaction and reputation