本刊讯拜耳集团于2013年迎来150周年庆典,将在包括中国在内的世界各地的运营国家统一举行庆祝活动。作为庆祝活动的一部分,拜耳发起了“150典范”活动,在全球挑选150个由拜耳员工发起或参与的公益项目进行资助,改善当地生活水平,进一步传递可持续社会责任理念。拜耳150年的辉煌历史也是150年全心致力于社会责任和社区发展的历史。作为一家具有高度社会责任感的跨国企业,拜耳始终将员工的成长与当地社区的发展作为企业文化 Our News The Bayer Group celebrates its 150th anniversary in 2013 and will celebrate all operating countries in the world, including China. As part of its celebrations, Bayer launched the “Model 150” campaign to fund 150 philanthropic projects globally initiated or participated by Bayer employees to improve local living standards and to further deliver on the concept of sustainable social responsibility. Bayer’s 150 years of glorious history is also 150 years dedicated to social responsibility and community development history. As a multinational company with a high sense of social responsibility, Bayer always regards the growth of employees and the development of local communities as the corporate culture