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我国棚内综艺发展迅猛,在数量和题材方面均实现突破,打破了以往户外真人秀节目霸屏现象。从节目类型上看,歌唱类、喜剧类节目表现抢眼,通过结合跨界、悬疑、游戏等元素增强了节目的“聚焦效应”。在节目形态方面,国外节目模式加本土化改造的状况仍占主导,原创节目质量有显著提升,但数量缺口甚巨,寓教于乐的文化类综艺节目或成为我国棚内综艺的下一个发力点。在激烈的市场竞争中,把握时代潮流、把握政策导向、把握内容叙事、把握观众喜好依然是成就高品质棚内综艺节目的不二法宝。
The rapid development of the variety of arts in our country has achieved a breakthrough in terms of both quantity and theme, breaking the previous bully phenomenon of outdoor reality show. From the point of view of types of programs, the performance of singing and comedy shows is very eye-catching, and the program’s “focusing effect” is enhanced by combining the elements of crossover, suspense and games. In terms of program formats, the status of foreign programming models plus localization reform still dominates. The quality of original programs has been significantly improved. However, there is a huge gap in terms of number of programs, entertaining cultural variety shows or becoming the next development of variety in the country Power point. In the fierce market competition, grasping the trend of the times, grasping the orientation of the policy, grasping the content narration and grasping the preference of the audience is still the only magic weapon to achieve high-quality studio variety shows.