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在非餐期,例如下午茶的时间,顾客可以用肯德基Dining Room的WIFI,在肯德基度过休闲时光。此前10年间,带领着其千人研发团队,苏敬轼都以熟稔的本土化特色让百胜餐饮在中国市场制造了一次又一次的传奇。如今,面对竞争者以及市场本身的挑战,肯德基提出了一种新型餐厅——Dining Room。在一次行业会议上,苏敬轼特意为其进行了宣传,“今年肯德基将采用一个名为Dining Room的全新设计理念,对门店进行翻新。预计到6月底,全国将有超过130家门店采用这一设计,其中75%以上将集中在一、二线城市。”
During non-meal periods, such as afternoon tea, customers can spend leisure time in KFC with the WIFI at KFC Dining Room. Prior to 10 years, led by its one thousand R & D team, Su Kingston cooked to local characteristics of Yum catering in the Chinese market to create a legend again and again. Today, in the face of competitors and the challenges of the market itself, KFC made a new restaurant - Dublin Room. In an industry conference, Su Jingshi specifically for its publicity, “This year KFC will adopt a new design concept called Dining Room, the store renovation. It is estimated that by the end of June, the country will have more than 130 stores to adopt this Design, of which more than 75% will be concentrated in first and second tier cities. ”