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近日,中国首届品牌程序化研究项目启动发布会在北京落下帷幕。会议当天,全球最大规模的六大代理集团(阳狮集团AOD、宏盟集团Accuen、电众iDSP、IPG集团Cadreon、群邑集团Xaxis、安吉斯集团Amnet)、20多家媒体集团(搜狐、优酷土豆、CBSi集团、暴风影音、乐视、豆瓣、芒果TV、天极、太平洋集团、风行、YOKA,以及中国最大的移动SSP芒果等)、带头的两大广告主(联合利华和英特尔),以及此次研究项目的两大特邀产品合作方
Recently, China’s first brand program research project launch conference came to a close in Beijing. The meeting day, the world’s largest six largest agency groups (Publicis Group AOD, Omnicom Group Accuen, electric iDSP, IPG Group Cadreon, GroupMax GroupXaxis, Amis Group Amnet), more than 20 media groups (Sohu, Youku Potatoes, CBSi Group, Storm Video, LeTV, Douban, Mango TV, Skyrim, Pacific Group, Fashion, YOKA, and China’s largest mobile SSP mango, etc.), leading advertisers (Unilever and Intel) Two research projects of the two invited product partners