【摘 要】
:
强者恒强的电视媒体竞争时代,使每个身处其中者的机遇与挑战并存。各卫视虽以自办栏目打造各自频道辨识度,但电视剧的强大吸金实力,使各自找到全新定位的省级媒体依然耗费大
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强者恒强的电视媒体竞争时代,使每个身处其中者的机遇与挑战并存。各卫视虽以自办栏目打造各自频道辨识度,但电视剧的强大吸金实力,使各自找到全新定位的省级媒体依然耗费大量资金抢滩电视剧市场,大剧营销、独播剧、自制剧、首轮剧轮番上演,诸侯争霸的电视台拉剧之战硝烟四起。
Powerful constant television media competition era, so that everyone in the opportunities and challenges co-exist. Although the satellite TV to create their own channels to identify their own channels, but the TV dramas strong gold strength, so that each find a new positioning of the provincial media still spend a lot of money to seize the TV drama market, marketing, drama, self-made drama, the first round Staged turns staged, feudal hegemony of television dramas war smoke everywhere.
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