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1、进行技术改造,实施“品牌战略”。龙岩卷烟厂自建厂以来,经历了五个发展阶段。第一阶段:1950—1976年。由于受左倾错误思想和“文革”的影响,企业发展缓慢。第二阶段:1977—1982年。十一届三中全会后,改革开放政策使龙岩卷烟厂焕发了生机。1977年卷烟生产能力已达8.5万箱,但由于厂房狭小,设备拥挤,工艺流程紊乱,通风、采光、防尘、防潮等设施远远不能适应生产的需要。龙岩卷烟厂
1, technical transformation, the implementation of “brand strategy ”. Longyan Cigarette Factory since its establishment, has gone through five stages of development. The first stage: 1950-1976. Due to the leftist erroneous thinking and “Cultural Revolution ” influence, business development is slow. The second stage: 1977-1982. After the Third Plenary Session of the Eleventh Central Committee, the reform and opening up policy made the Longyan Cigarette Factory arouse its vitality. In 1977, the production capacity of cigarettes reached 85,000 cases. However, the facilities such as ventilation, lighting, dust-proof and moisture-proofing are far from being able to meet the needs of production due to the small factories, the crowded equipment, the disordered process, and other facilities. Longyan cigarette factory