房地产企业具有投资规模大、风险大、回收期长等特点,使得产业发展要求走规模经济的道路。自宏观调控以来,房地产行业经营环境日益艰难,资金压力日益加大。如何能够长期有效的融得资金,以保证企业现金流的正常运行,是房地产企业面临的重大问题。 Real estate enterprises with large-scale investment, high risk, long payback period and other characteristics, making the development of the industry requires the path of economies of scale. Since the macro-control, the operating environment of the real estate industry has become more and more difficult with increasing financial pressure. How to long-term and effective financing, in order to ensure the normal operation of corporate cash flow, real estate companies are facing major issues.