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在移动连接一切的今天,富有个性的精准传播成为主流趋势,媒体受众与品牌目标消费群体的契合度成为广告主选择营销工具的的主要依据,这对传统媒体提出了新的要求。依托全媒体矩阵优势服务,凤凰卫视以更加专业、优质的节目,实现了真正意义上的全覆盖,助力企业品牌进行广泛与深度传播。当大多传统媒体越来越频繁地遭到新媒体的冲击与挑战之际,全媒体融合成为主流媒体行业的时代课
In the mobile connection everything today, the rich personality of the precise dissemination as the mainstream trend, the media audience and brand target consumer groups become the main basis for advertisers choose marketing tools, which put forward new requirements for traditional media. Relying on the advantages of all media matrix services, Phoenix Satellite TV to a more professional, high-quality programs to achieve the true sense of the full coverage, help enterprises brand extensive and in-depth dissemination. As most traditional media are increasingly challenged and challenged by new media, all-media convergence becomes an era for the mainstream media industry