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“关系网”不是别有用心者和谋私利的专利,是现代公共关系者正确运用和掌握的一笔无形财富“网”。作为一名优秀的企业主,要能够承认关系网,正视关系网,建立关系网,利用关系网,发展关系网,使之为企业进军市场,谋取效益,创造未来服务。纵横交错的“关系网”既是企业赖以生存发展的基础,又抑制、分融和操纵着每一个企业。为适应、整合、控制或反操纵这张错综复杂的“关系网”,企业家们不妨纲举目张。
“Network of Relationships” is not a patent for ulterior motives and self-interest. It is an intangible wealth “net” used by modern public relations practitioners. As a good business owner, we must be able to recognize the relationship network, face the relationship network, establish a network of relationships, use the network of relationships, and develop a network of relationships so that they can enter the market for enterprises, seek benefits, and create future services. The criss-crossing “relationship network” is the foundation for the survival and development of enterprises, and it also inhibits, separates, and manipulates every enterprise. In order to adapt, integrate, control or counter-manipulate this intricate “relationship network,” entrepreneurs may wish to outline their views.