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电视传媒,这个自诞生至今都表现非凡的文化传播媒介,具有极强的仪式传达、文化创建和精神塑造能力,能够客观反映或再现仪式性文化内容、主观营造或加强仪式性氛围,并能拓展和延伸中国文化内涵,提升自身形象力。仪式文化作经,电视传媒作维,二者交织辉映、浑然天成,构成了一幅古今交融、妙趣横生的动人画卷,不仅能为中国文化注入新的活力,更能焕发民族文化生机、增添传媒文化自信,势必对中国文化的传承与发展、中国电视传媒的理念与精神起到切实的贯彻和推动作用。
The television media, since its birth, has demonstrated extraordinary cultural media, with strong ritual communication, cultural creation and spiritual shaping ability, can objectively reflect or reproduce ritual cultural contents, subjectively create or enhance ritualistic atmosphere and can expand And extend the connotation of Chinese culture, enhance their own image. The ritual culture and the TV media are the two dimensions. The two are intertwined and reflect the natural beauty and create a moving picture full of fascination and fun. It not only infuses new vitality to Chinese culture, but also revitalizes the culture of the nation and enhances the media culture Confident, it is bound to the Chinese heritage and development of culture, the concept and spirit of China’s television media play a practical role in promoting and promoting.