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党的十四大确定了建立社会主义市场经济体制的目标。在新形势下,晚报该怎样明确办报思路、作出新的举措?结合办报实际,我认为,在坚持正确的舆论导向和把握晚报的党报属性的前提下,努力实现报道思想、观念上的更新,报道内容重点上的“移位”,报道形式和方法上的“变革”,是一条适应市场经济对舆论需求的新思路。一、在报道思路和观念上,必须突破计划经济体制下的思维定势,实现市场经济所要求的观念更新。在计划经济体制下,报纸也是被“分门别类”,按框框确定自己的报道的,有这样两个观念,似乎被约定俗成,奉行不变的:一是“晚报是茶余饭后的消遣”;一是“晚报报道主要是市井新闻”。按这样的思维方式去确定报道思想,晚报只会在发掘趣闻逸事、市井百态上有所作为,而在发掘重大题材、“当好党的喉舌,反映人民心声”上难成气候,
The 14th CPC National Congress set the goal of establishing a socialist market economic system. Under the new situation, how should the Evening News make a clear idea of how to handle the newspaper and take new measures? In combination with the actual conditions of the newspaper, I think that under the premise of upholding the correct direction of public opinion and grasping the newspaper’s attributes of the evening paper, Update, the key content of the report “shift”, reporting forms and methods of “change” is a market economy to meet the needs of public opinion of new ideas. First, in covering the train of thoughts and concepts, we must break through the mindset set under the planned economic system and update the concepts required by the market economy. Under the planned economy, the newspapers are also categorized into “separate categories,” and their own reporting is framed. There are two concepts that seem to be agreed upon and are unchanged: First, “evening gossip is a pastime”; first, Report is mainly market news. “ According to this way of thinking to determine the reporting ideology, the Evening News will only make a difference in discovering anecdotes and well-to-do things, and while making major achievements in exploring major themes, ”it is a good mouthpiece for the party to reflect the aspirations of the people"