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随着科学技术的进步和生产力的发展,顾客的消费水平不断提高,企业之间竞争日益加剧,加上经济和社会环境的巨大变化,使得整个市场需求的不确定性增大。在这种背景下,以产业集群和供应链管理为基础的集群式供应链作为有效的区域经济发展载体和组织管理范式,正成为诸多地方经济实体和企业生存发展的关键。本文在信息完全对称的情况下的古诺模型中引入随机变量并进行进一步的求解,从而得出在集群式供应链中的两个核心企业在均衡利润最大化的情况下的产量的控制。
With the advancement of science and technology and the development of productive forces, the continuous improvement of customers’ consumption level and the ever-increasing competition among enterprises, combined with the tremendous changes in economic and social environments, have led to an increase in the uncertainty of the overall market demand. Against this background, cluster supply chain based on industrial cluster and supply chain management is becoming an effective carrier of regional economic development and a paradigm of organizational management. It is becoming the key to the survival and development of many local economic entities and enterprises. In this paper, the Cournot model with completely symmetric information is introduced into the Cournot model and further solved. Then the yield control of two core enterprises in the cluster supply chain under the condition of maximizing the equilibrium profit is obtained.