随着互联网技术的发展,以及4G网络时代的来临,新媒体在高职学生群体中应用越来越广泛。新媒体环境下,不仅对高职学生管理提供了机遇,也带来了挑战。高职院校必须充分利用新媒体的传播优势与特点,不断创新和发展学生管理工作。 With the development of Internet technology and the advent of the 4G network era, new media is applied more and more widely in higher vocational students. Under the new media environment, not only opportunities and challenges for the management of higher vocational students are brought. Higher vocational colleges must make full use of the advantages and characteristics of the new media in their dissemination, and constantly innovate and develop student management.