因为网络正和一切广告发生同步的传播关系,网络成为检验创意杰出与否的唯一标准。连续四年擒狮戛纳的杨烨今年第一次到现场参加戛纳创意节,深感收获良多。戛纳非常年轻刚入行的时候,杨烨就已听到了戛纳的大名,但今年去戛纳现场却是他平生的第一次。杨烨认为,虽然戛纳已经有58年的历史,但是它依然非常年轻。因为戛纳的胆子依然比较大,而且敢于变革,推陈出新。“去年就把戛纳广告节变成了戛纳创意节 Because the web is in sync with all advertising, the web has become the only standard for testing creative excellence. Yang Ye captured Cannes for four years in succession for the first time this year to attend the Cannes Creative Festival, deeply rewarded. Cannes very young just started, Yang Ye has heard the name of Cannes, but this year to Cannes scene is the first time in his life. Yang Ye believes that although Cannes has 58 years of history, but it is still very young. Because Cannes courage is still relatively large, and dare to change, innovation. ”Cannes Advertising Festival last year turned Cannes Creative Festival